#DailyTip Allow your employees to evangelize your brand on Facebook to earn ‘word-of-mouth’ publicity

Allow your employees to talk to customers directly on your Page. This not only humanizes your brand, it also spreads the responsibility of customer service in a social way.

 

Check out this post on Georgetown Cupcake Page. The interaction is totally between a new employee and an eager customer. This is the ‘word-of-mouth’ you are looking for, on social media!

 

Done