bluetext1
Bluetext + Adobe
Adobe
Everyone knows about Adobe’s Acrobat software (think “.PDF”s). Less known is Adobe’s Government Program, which brings innovative server-based solutions to government agencies.
To raise the visibility of these initiatives in the competitive government market, Bluetext designed and implemented a public relations program via traditional and social media. Taking a campaign-style approach to develop and distribute compelling content on a daily basis, we capture video interviews, leverage blog posts, and help push out provocative conversations with key government thought leaders. As a result, Adobe Government has attracted a loyal and influential audience of more than 1,300 social media followers.
Bluetext + Adobe
Adobe
Everyone knows about Adobe’s Acrobat software (think “.PDF”s). Less known is Adobe’s Government Program, which brings innovative server-based solutions to government agencies.
To raise the visibility of these initiatives in the competitive government market, Bluetext designed and implemented a public relations program via traditional and social media. Taking a campaign-style approach to develop and distribute compelling content on a daily basis, we capture video interviews, leverage blog posts, and help push out provocative conversations with key government thought leaders. As a result, Adobe Government has attracted a loyal and influential audience of more than 1,300 social media followers.