DECO2200 P1wk10 - Final Draft

Fact: Average number of weeks it took the poultry industry to produce a full-grown chicken in 1940: 12

Average number of weeks it takes today: 6

Harper's Index, Harper's Magazine Vol 283 Issue 1696 (1991) p15

 

Rationale: I wanted to show the change in the time of chicken growth. I used the lines, as I felt a change by half was something easily understood with a halved line. The numbers on the line show that each notch is worth a week.

 

I used the vectors seen to show the progression in growth of the chicken. It's probably not completely accurate, but the idea is what I wanted to get across and I feel it does.

 

I used the two different typefaces to demonstrate the change in time. I used Geared as I felt it was a more industrial font, and evokes an 'old' feel. I used Edmondsans as it's a much more modern font.

 

The colours are egg-like, to fit the theme of the fact. The two sections are proportional to the change in growth time.

 

Assets:

Typefaces: Edmondsans, Geared

Vectors:

Egg by Irene Hoffman from The Noun Project

Egg Shell by Claudio Gomboli from The Noun Project

Chicken by C Vanderlee from The Noun Project

Chicken by Ana Lora from The Noun Project

 

Done