Ouval Research
OUVALRSCH FX Series
THE FX SERIES
Ouval Research is always trying to create something new and unique in product and movement. Innovation has always been one of our fundamental pillars since the outset, which represents the value and commitment of the company that mirrored in the use of the word "research".
Therefore, Ouval Research never stop thinking and exploring. Trying to break the limits between dream and reality, to always reconstruct and discover new forms to satisfy the need for street style of youth culture.
THE FX SERIESTM
In the beginning, bicycle was invented as transportation mode to get from one place to another. But today, cycling has become an interesting phenomenon that deserved to be supported as an alternative solution in reducing pollutions and traffic. Cycling has also become a lifestyle for its fans.
Fixie bike has emerged as a new trend among bicycle lovers, especially in young people. In some big urban areas, fixie bike community are quickly spreading and becoming a latest hobby. With the unique characteristic of retro lines, minimalist aesthetic and simple engineering, this bicycle has certainly caught the attention of many people.
This phenomenon has encouraged research and observation by Encyclo Technology Division - Ouval Research’s Internal Research & Development Division, on life style and street culture. A research which concluded us to create a product image called THE FX SERIESTM.
THE FX SERIESTM –a line of products that support the needs of fashion in cycling activities, especially fixie bike. This line of product consists of hats, bags, shirts, pants and jackets specially designed for the fashion-oriented young people with retail price starting from 75.000 IDR.
Ouval Research will give a limited giveaway for every purchase of THE FX SERIESTM product such as stickers and tote bag. Not only that, specially for customers who shopped in Exhibition Room Bandung & Jakarta would have the opportunity to take part in the Lucky Draw program with THE FX GEARTM as the grand prize –an exclusive fixie bike customized by Encyclo Technology Division. Two winners will be chosen randomly and the winners will be announced on Midnight Sale event.
THE FX SERIESTM first edition will be released simultaneously in all Ouval Research’s official stores in 6 cities at April 22, 2011.
Ouval Research Exhibition Room
JL. Buah Batu 64 Bandung
JL. Sultan Agung 3A Bandung
JL. Boulevard, Ruby 1#2 Makassar
JL. Bengawan No. 6 Surabaya
JL. Tebet Utara Dalam No.26 Jakarta
Ouval Research Ambience Room
JL. Belakang Olo No. 34 Padang
JL. Cendrawasih Komp. Colombo No.4 Yogyakarta
THE FX SERIESTM is a collectible item that is not only a fashion statement but also a symbol of respect to the environment.
OUVALRSCH FX Series
THE FX SERIES
Ouval Research is always trying to create something new and unique in product and movement. Innovation has always been one of our fundamental pillars since the outset, which represents the value and commitment of the company that mirrored in the use of the word "research".
Therefore, Ouval Research never stop thinking and exploring. Trying to break the limits between dream and reality, to always reconstruct and discover new forms to satisfy the need for street style of youth culture.
THE FX SERIESTM
In the beginning, bicycle was invented as transportation mode to get from one place to another. But today, cycling has become an interesting phenomenon that deserved to be supported as an alternative solution in reducing pollutions and traffic. Cycling has also become a lifestyle for its fans.
Fixie bike has emerged as a new trend among bicycle lovers, especially in young people. In some big urban areas, fixie bike community are quickly spreading and becoming a latest hobby. With the unique characteristic of retro lines, minimalist aesthetic and simple engineering, this bicycle has certainly caught the attention of many people.
This phenomenon has encouraged research and observation by Encyclo Technology Division - Ouval Research’s Internal Research & Development Division, on life style and street culture. A research which concluded us to create a product image called THE FX SERIESTM.
THE FX SERIESTM –a line of products that support the needs of fashion in cycling activities, especially fixie bike. This line of product consists of hats, bags, shirts, pants and jackets specially designed for the fashion-oriented young people with retail price starting from 75.000 IDR.
Ouval Research will give a limited giveaway for every purchase of THE FX SERIESTM product such as stickers and tote bag. Not only that, specially for customers who shopped in Exhibition Room Bandung & Jakarta would have the opportunity to take part in the Lucky Draw program with THE FX GEARTM as the grand prize –an exclusive fixie bike customized by Encyclo Technology Division. Two winners will be chosen randomly and the winners will be announced on Midnight Sale event.
THE FX SERIESTM first edition will be released simultaneously in all Ouval Research’s official stores in 6 cities at April 22, 2011.
Ouval Research Exhibition Room
JL. Buah Batu 64 Bandung
JL. Sultan Agung 3A Bandung
JL. Boulevard, Ruby 1#2 Makassar
JL. Bengawan No. 6 Surabaya
JL. Tebet Utara Dalam No.26 Jakarta
Ouval Research Ambience Room
JL. Belakang Olo No. 34 Padang
JL. Cendrawasih Komp. Colombo No.4 Yogyakarta
THE FX SERIESTM is a collectible item that is not only a fashion statement but also a symbol of respect to the environment.