Versace symbol
The Versace logo is the head of Medusa, a Greek mythological figure. The logo came from the floor of ruins in the area of Reggio Calabria that the Versace siblings played in as children. Gianni Versace chose Medusa as the logo because she made people fall in love with her and they had no way back.
The origin of the Medusa image in Greek mythology, Medusa is a monster created by the Goddess Athena. In Greek mythology, Medusa, also called Gorgo, was one of the three monstrous Gorgons, generally described as winged human females with living venomous snakes in place of hair. Those who gazed into her eyes would turn to stone.
Supposedly, Gianni wanted his designs to emulate the shock and beauty that one feels when seeing Medusa's head for the first time.
While others have made additional parallels between the mythology of Medusa and the Versace brand, Versace themselves have given little backstory regarding the origin of the emblem.
Some have highlighted the irony behind using Medusa's head in the logo of a fashion house, as the myth of Medusa serves as a warning against vanity and lust, with some connecting "fashion" as a genre with those character traits.
Source:logo.com
Versace symbol
The Versace logo is the head of Medusa, a Greek mythological figure. The logo came from the floor of ruins in the area of Reggio Calabria that the Versace siblings played in as children. Gianni Versace chose Medusa as the logo because she made people fall in love with her and they had no way back.
The origin of the Medusa image in Greek mythology, Medusa is a monster created by the Goddess Athena. In Greek mythology, Medusa, also called Gorgo, was one of the three monstrous Gorgons, generally described as winged human females with living venomous snakes in place of hair. Those who gazed into her eyes would turn to stone.
Supposedly, Gianni wanted his designs to emulate the shock and beauty that one feels when seeing Medusa's head for the first time.
While others have made additional parallels between the mythology of Medusa and the Versace brand, Versace themselves have given little backstory regarding the origin of the emblem.
Some have highlighted the irony behind using Medusa's head in the logo of a fashion house, as the myth of Medusa serves as a warning against vanity and lust, with some connecting "fashion" as a genre with those character traits.
Source:logo.com