sigmamarketing
George Hollister
George brings to SIGMA over 20 years of industry experience in all facets of database marketing, marketing research, and multi-channel campaign management.
Prior to joining SIGMA, George’s background includes sales and marketing roles at Dun & Bradstreet, Dow Jones, The Allant Group, Infogroup, and OKRA Marketing. George also has client side experience, managing the market research and marketing information functions at Michigan National Bank and Old Kent Financial. George combines that experience with his consultative approach to client engagements to help clients profitably grow their businesses. George is adept at understanding both the business and technology sides of a business case and crafting the best solution with both areas in mind.
George holds a bachelor’s degree in Advertising and a master’s degree in Advertising, both earned at Michigan State University.
Read George's Blog Posts at Fifth Gear Analytics: fifthgearanalytics.com/tag/george-hollister/
George Hollister
George brings to SIGMA over 20 years of industry experience in all facets of database marketing, marketing research, and multi-channel campaign management.
Prior to joining SIGMA, George’s background includes sales and marketing roles at Dun & Bradstreet, Dow Jones, The Allant Group, Infogroup, and OKRA Marketing. George also has client side experience, managing the market research and marketing information functions at Michigan National Bank and Old Kent Financial. George combines that experience with his consultative approach to client engagements to help clients profitably grow their businesses. George is adept at understanding both the business and technology sides of a business case and crafting the best solution with both areas in mind.
George holds a bachelor’s degree in Advertising and a master’s degree in Advertising, both earned at Michigan State University.
Read George's Blog Posts at Fifth Gear Analytics: fifthgearanalytics.com/tag/george-hollister/