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Sebel Products "Stak-a-bye" tubular steel furniture - "Great in the great outdoors" says Two-Ton Tessie O'Shea - advert, 1947

Life in the 1940s was different - indeed in 1947 few people here in the UK would have been that concerned about colourful garden furniture, having struggled through a dire post-war winter in a country where rationing was still in force and products such as Stak-a-bye or Fold-a-bye were hard to come by. Equally, the thought nowadays of using someone known as 'Two Ton Tessie" to advertise products is likely to be frowned upon! - Tessie O'Shea (1913 - 1995) was a Welsh entertainer who at the time was at the height of her fame.

 

But, tucked away in the advert, is a hint of a 'new world' - steel once again available for post-war use, new plastic coverings - and for many of the soon to expand 1950s middle classes, garden furniture to buy and a garden to use it in.

 

Sebel Products are well known for their stacking furniture and chairs and, indeed, as a trade name, are still in business.

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Uploaded on May 1, 2012