Staples bedsteads fitted with Staples Mattress : Catalogue and Price List : 1 January 1929 : Staples & Co. Ltd. : London : 1929
A finely printed catalogue and price list, copy Number 988, and issued in 1929 giving details of Staples metal bedframes and mattresses. The company's history was tied to that of the Heal family, the famous store owners. In 1895 Ambrose Heal acquired the UK patent rights to a sprung upholstery improvement from an American, John Staples. Heal set his son Harold up in business in Deptford to manufacture bedding and this became Staples & Co.
In 1910 the company passed into the sole control of Harold and in 1919 it became a private limited company. The move to Cricklewood and a purpose built factory came in 1926 and the site, on the junction of Edgware Road and the new North Circular Road became known as "Staples Corner". The company went on to become one of the best known maufacturers of bed frames, divans and mattresses gaining a Royal Warrant in 1923. Staples was acquired by competitor Myers in 1986 and production left the north London factory. Despite several changes of owners the Staples brand is still in use.
The company had high standards of advertising and publicity as evidenced here as well as a strong 'brand identity', using the Royal Warrant, with a standard serif typeface. The book, the hard cased covers including a die-stamped relief Royal Warrant, has no printer but it could well be someone such as the Baynard Press. The coat of arms and lettering are likely designed for the company by the Dorian Workshop as examples are shown in Commercial Art, February 1925. The coat of arms is likely designed for the company by the Dorian Workshop as examples are shown in Commercial Art, February 1925. The November 1925 edition of the magazine also shows examples of lettering for Staples by Frank Gayton.
This cover has added, in red, "For Staples Metal Bedsteads see pages 89 - 96". Many of the designs shown, for bedsteads, bed frames and headboards are in timber but an extensive range of metal bedsteads and frames was also available; generally cheaper they were sold as being 'easy to clean' and often more suitable for institutional use such as hospitals or barracks.
Staples bedsteads fitted with Staples Mattress : Catalogue and Price List : 1 January 1929 : Staples & Co. Ltd. : London : 1929
A finely printed catalogue and price list, copy Number 988, and issued in 1929 giving details of Staples metal bedframes and mattresses. The company's history was tied to that of the Heal family, the famous store owners. In 1895 Ambrose Heal acquired the UK patent rights to a sprung upholstery improvement from an American, John Staples. Heal set his son Harold up in business in Deptford to manufacture bedding and this became Staples & Co.
In 1910 the company passed into the sole control of Harold and in 1919 it became a private limited company. The move to Cricklewood and a purpose built factory came in 1926 and the site, on the junction of Edgware Road and the new North Circular Road became known as "Staples Corner". The company went on to become one of the best known maufacturers of bed frames, divans and mattresses gaining a Royal Warrant in 1923. Staples was acquired by competitor Myers in 1986 and production left the north London factory. Despite several changes of owners the Staples brand is still in use.
The company had high standards of advertising and publicity as evidenced here as well as a strong 'brand identity', using the Royal Warrant, with a standard serif typeface. The book, the hard cased covers including a die-stamped relief Royal Warrant, has no printer but it could well be someone such as the Baynard Press. The coat of arms and lettering are likely designed for the company by the Dorian Workshop as examples are shown in Commercial Art, February 1925. The coat of arms is likely designed for the company by the Dorian Workshop as examples are shown in Commercial Art, February 1925. The November 1925 edition of the magazine also shows examples of lettering for Staples by Frank Gayton.
This cover has added, in red, "For Staples Metal Bedsteads see pages 89 - 96". Many of the designs shown, for bedsteads, bed frames and headboards are in timber but an extensive range of metal bedsteads and frames was also available; generally cheaper they were sold as being 'easy to clean' and often more suitable for institutional use such as hospitals or barracks.