Ulster Transport Authority - "Parcels by Bus" leaflet, c1965
Many bus operators offered parcles services for the transportation of small and lighter weight packages. Often these woudl be 'collected' or dispatched by services buses and, as here, a fleet of vans was available for 'off route' collections and final deliveries. For the most part these schemes withered away towards the end of the 1960s as route networks were curtailed and operational organisation changes making such sundry services less practicable or profitable.
This leaflet, undated by feels mid-1960s, is quite graphically clean and smart using simple colours, blocks and repetition. I like the simple four blocks and arrow motif, symbolising parcels and transport, used on the cover and possibly on the van fleet of the Ulster Transport Authority. The UTA was formed in 1948, mirroring the nationalisation and creation of the British Transport Commission in Great Britain, and it merged together the existing Northern Ireland Road Passenger Transport Board with the Belfast & County Down Railway. In 1949 came the railways of the previously LMS owned Northern Counties Committee and in 1957/8 came what was left of the Great Northern Railway (Ireland)'s system north of the border. The UTA were ruthless in reducing the railway network and replacing services with bus and coach operation. The UTA ceased to exist in 1967/8 witht he creation of Ulsterbus and Northern Ireland Railways.
Ulster Transport Authority - "Parcels by Bus" leaflet, c1965
Many bus operators offered parcles services for the transportation of small and lighter weight packages. Often these woudl be 'collected' or dispatched by services buses and, as here, a fleet of vans was available for 'off route' collections and final deliveries. For the most part these schemes withered away towards the end of the 1960s as route networks were curtailed and operational organisation changes making such sundry services less practicable or profitable.
This leaflet, undated by feels mid-1960s, is quite graphically clean and smart using simple colours, blocks and repetition. I like the simple four blocks and arrow motif, symbolising parcels and transport, used on the cover and possibly on the van fleet of the Ulster Transport Authority. The UTA was formed in 1948, mirroring the nationalisation and creation of the British Transport Commission in Great Britain, and it merged together the existing Northern Ireland Road Passenger Transport Board with the Belfast & County Down Railway. In 1949 came the railways of the previously LMS owned Northern Counties Committee and in 1957/8 came what was left of the Great Northern Railway (Ireland)'s system north of the border. The UTA were ruthless in reducing the railway network and replacing services with bus and coach operation. The UTA ceased to exist in 1967/8 witht he creation of Ulsterbus and Northern Ireland Railways.