Back to photostream

"Announcing the new technique in combing" ; sales brochure from Platt Brothers (Sales), Oldham, Lancashire, 1954

Platt Brothers of Oldham was one of the world's biggest names in the manufacturing of textile machinery and, given the competition, that was quite an achievement. Based primarily in Oldham, at one time one of the great centres of cotton spinning amongst the belt of towns around Manchester in south east Lancashire they had their origins as far back as 1770. By the time of WW1 they employed over 15,000 workers but as the UK textile industries declined, and despite selling machines and equipment abroad, so the company shrank over time.

 

To help manage this, especially in the Great Depression, several machine manufacturing companies amalgamated as Textile Machinery Makers Ltd and Platt's took a controlling interest. The various companies continued to market machinery under their own name as can be seen here; they include other well known names such as Dobson & Barlow of Bolton. In 1946 a seperate sales concern was spun off and it was this arm of the company that issued this brochure. It was to market improved techniques in combing and drafting raw cotton fibres that improved productivity and output and older machines could be converted. Sadly, in many cases, UK producers found investment difficult and many soldiered on with incresingly outdated machinery further widening the gap between modernised producers and overseas competitors.

 

Issued in 1954 the brochure has quite a contemporary feel to the cover - the rear panel is a little 'older' and makes much use of the red rose of the County of Lancashire, base of the various companies involved. A variety of typefaces and lettering is used. My thanks to BritishLetterPress for passing this brochure over.

4,732 views
9 faves
2 comments
Uploaded on April 7, 2021