London Transport Commercial Advertising; keep your name in the picture folder by Pieter Byl, 1948
One of a series of post-war folder leaflets issued by London Transport Advertising and designed by Pieter Byl using graphic design and typographical elements to produce a varying range of treatments. LT has always made significant income from advertising on stations, vehicles and other sites and these promotional brochures give details of the various options available to advertisers along with basic costs. They would have been a simpler supplement to the expensively produced fulll advertising rates book produced!
This one, with suitably rural retreats in the graphic, is for interior advertising inside Country Area - or London's 'green buses'.
London Transport Commercial Advertising; keep your name in the picture folder by Pieter Byl, 1948
One of a series of post-war folder leaflets issued by London Transport Advertising and designed by Pieter Byl using graphic design and typographical elements to produce a varying range of treatments. LT has always made significant income from advertising on stations, vehicles and other sites and these promotional brochures give details of the various options available to advertisers along with basic costs. They would have been a simpler supplement to the expensively produced fulll advertising rates book produced!
This one, with suitably rural retreats in the graphic, is for interior advertising inside Country Area - or London's 'green buses'.