InSites Consulting
Online Research Communities just rock!
According to the latest GRIT study, Marketing Research Online Communities (MROC) become more popular every day. Every 2 out of 3 research buyers wants an MROC. This method has already become the new mainstream in the research industry. However, the question that we receive most often is still about the basics: What are they exactly? And how does it work? So, this calls for a fun explanation of these type of communities... because they just rock!
Online Research Communities just rock!
According to the latest GRIT study, Marketing Research Online Communities (MROC) become more popular every day. Every 2 out of 3 research buyers wants an MROC. This method has already become the new mainstream in the research industry. However, the question that we receive most often is still about the basics: What are they exactly? And how does it work? So, this calls for a fun explanation of these type of communities... because they just rock!