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Source: www.oldtokyo.com/assembling-a-comfort-bag-propaganda-and-...

 

“Assembling a comfort bag” propaganda and advertising postcard, c. 1940. A “comfort bag” [imon-bukuro] was a gift package prepared by civilians to be sent to Imperial Japanese Army soldiers at the front containing articles not normally distributed in a soldier’s kit, e.g. toiletries, dried fruits, canned foods, and letters of encouragement. “Comfort bags” were as much of a morale booster for the civilians who assembled them as the bags were for the soldiers who received them. This postcard, while propagating the practice of imon-bukuro, also advertises Mizugako Shoten’s “Tokkan” [‘rush into the enemy’] branded bags for use as comfort bags.

 

 

 

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Uploaded on March 25, 2023