SproutLoud’s Marketing Resource Management Platform (MRM) Case Studies

SproutLoud’s marketing resource management platform (mrm) includes marketing processes that that streamline workflows, automate manual tasks, decrease marketing design and production cycles, and provide effective business intelligence for almost any industry. Our solutions are also designed to solve the full range of distributed marketing challenges that many different types of marketing channels face.

 

Jewelry -- Independent Retailers

Jewelry manufacturers face intense logistical challenges with coordinating local marketing efforts involving thousands of individually owned stores located across the country. See how using our mrm platform created local store interest in promoting a client’s brand and reduced production costs faced by both the jewelry store owner and the manufacturer.

 

Cruise -- Franchisor

Franchisors may have control over their corporate image in marketing, but engagement and participation is still in the hands of thee local franchisee. Read why Auto Enroll – programs that let franchisees sign up once to be included in regularly scheduled direct marketing – entice marketing novices and pros alike.

 

Optical -- Buying Groups

Buying groups aggregate the purchasing power of small businesses, but how do they know how to support your products and services when they aren’t aware of your channel marketing materials. Check out how our network awareness campaigns help notify and educate your distributors on your latest product launches and collateral.

 

Merchant Services -- Sales Forces

It’s paramount for companies employing field sales to ensure they have access to the most up to date marketing support materials and collateral, and more importantly, that they are using them. Understand how SproutLoud helped one company monitor downloads of their latest materials and tracked collateral spends and orders across their entire sales force.

 

Hospitality -- Corporate/Franchise Hybrid

It’s always critical for chain operators to provide consistent quality in their products and services, no matter what the industry or ownership structure. Find out on how one brand improved their user acceptance while simplifying material procurement processes and production to produce a win-win situation for corporate marketing and their local businesses.

 

Download Articles Here www.sproutloud.com/master/resources/case-studies

 

Co-Op Marketing, Marketing Resource Management, Distributed Marketing, Channel Marketing, Marketing Asset Management, Co-Op Funds Management - SproutLoud.com

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