SCD048: Figure 5.8
This multiple-choice question is an example of a preference question. (It also has elements of an actionability question.) In this example, two response options were preferred by eight and six participants respectively, while the other three options weren't chosen as often.
Jorgensen, Erica, 2023. Strategic Content Design: Tools and Research Techniques for a Better UX
New York: Rosenfeld
SCD048: Figure 5.8
This multiple-choice question is an example of a preference question. (It also has elements of an actionability question.) In this example, two response options were preferred by eight and six participants respectively, while the other three options weren't chosen as often.
Jorgensen, Erica, 2023. Strategic Content Design: Tools and Research Techniques for a Better UX
New York: Rosenfeld