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Hilton New Orleans Jazzland Print Ad

Print ad for cross-promotion with the Hilton New Orleans Hotel and the newly opened Jazzland Theme Park, later to become Six Flags New Orleans (and now defunct thanks to Hurricane Katrina). The promo was a special $99 room rate which included a free shuttle ride to the park and back. A pair of steel corkscrew roller coaster photos worked perfectly to convey the "99" of the special rate. A curvy headline and body copy block complete the "amusement park" whimsey of the ad. Lots of fun to design!

 

Art Direction & Design – Chip Landry

Creative Direction – Mike Rainey

Copywriter – Henry Chassaignac

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Uploaded on May 29, 2010
Taken on May 23, 2010