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Welcome to Fab LV – a Googie Icon

"Welcome to Fabulous Las Vegas," the iconic sign was installed in 1959 by Western Neon & designed by employee Betty Willis. In a nod to Nevada's nickname as "the Silver State," are white neon circles, representing “lucky” silver dollars. The circles each contain a red painted letter, outlined in neon, forming the word "Welcome." The design is characteristic of the Googie architecture movement.*

 

In 2008, Clark County sought to have the sign listed on the National Register of Historic Places; the National Park Service approved this in 2009. In April 2015, Betty Willis, died in Overton, Nevada, at the age of 91. On May 5, 2015, Clark County declared May 5 "Betty Willis Day."

en.wikipedia.org/wiki/Welcome_to_Fabulous_Las_Vegas_sign

 

*Googie—exemplifies the collision of car culture & the Jet Age futurism that bloomed after WWII — cantilevered roofs, starbursts, and hard angles…..All three traits can be seen in the building that gave the style its name: a coffee shop called Googies in W. Hollywood, designed by John Lautner and built in 1949.

en.wikipedia.org/wiki/Googie_architecture

la.curbed.com/2017/9/29/16384732/googie-southern-californ...

 Sony a6400. Sony E 18-135mm f/3.5-5.6 Lens. 46mm, f/5, 1/80 sec, ISO 1000. Thanks for viewing.

 

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Uploaded on March 16, 2021